Quoting Early Memphis:

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Does anyone plan to add this to the database?
I had an excellent email from a very nice member who explained what to do in this situation - but, unfortunately it's gone and I didn't copy it into a Word doc for safety (my bad). Anyway, the case and the discs are the same as the standard release, but it has a little booklet and a lenticular slip (don't know if slip pix are used when they differ from the case).

I do recall that he told me never to just change the UPC (which is 043396461055 for the Target edition), but, other than that ...

Correct any difference.

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So, if some intrepid soul can add this (or explain the correct way, I promise to save the instructions this time - already created a folder and everything). Thanks for your time

Quoting dee1959jay:

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If the UPC of the Target Edition is different from the standard release: create a new profile by UPC.

... and to do this IMO the previous member gave poor advice; the easiest way (if the profiles are similar) is you *do* change the UPC (which when you submit it creates a brand new profile) then (as bbbb says) make the necessary changes - in this case add 'Target Edition booklet' to 'Other Features' and new cover scans of the slip (rules say to scan the slip where there is one and only use the inner cover if the slip is hard to scan (ie reflective or lenticular) AND identical to the inner cover, which you have implied this one isn't the same image). If the new UPC was only on shrinkwrap and is now in the bin you may want to state this in the contribution notes so you don't get turned down because the cover scan UPC doesn't match the UPC of this new profile.